2d animation, motion graphics and infographic videos

VPI are a market leading London based 2d animation agency. Specialising in motion graphics, data visualisation, video infographics and corporate animations. VPI’s animations communicate key messages and activate your audience.

VPI offer different levels of animation to suit every budget, from simple line animations to complex motion graphics, automated and personalised animations – so whether you’re looking to bring a presentation to life, share marketing content on social media or produce a sparkly explainer film for your website, we can help!

AUTOMATED ANIMATIONS
AUTOMATED ANIMATIONS

Automated Animations are providing organisations with powerful video reporting tools. By syncing template animations with spreadsheets, VPI can produce videos that update automatically to match the figures, wording, statistics and more. The data in the spreadsheet can animate motion graphics charts, draw comparisons on previous data (i.e. 5% up compared with last month’) and even include a responsive voiceover.

EXPLAINER ANIMATIONS
EXPLAINER ANIMATIONS

These animations can range from simple line animations through to very complex character animations and video infographics –  depending on the information being communicated. This animation style typically uses graphics and a voiceover to outline a process or journey and present key information. Perfect for use online, educate your audience using a helpful tone and without sounding ‘salesy’.

PERSONALISED ANIMATIONS
PERSONALISED ANIMATIONS

Personalisation is huge in the world of marketing and customer engagement at the moment, and it is clear why. In this case study for Co-op Insurance, over 75% of viewers watched an animation about car insurance all the way to the end. If increasing engagement is your goal, there is no more powerful tool than video content tailored to each recipient. Personalised animations allow customisation beyond just using the recipient’s name – change the graphics, voiceover and entire sections to match your customer’s individual requirements.

KINETIC TYPOGRAPHY
KINETIC TYPOGRAPHY

This style of text animation is a brilliantly simple way to highlight key messages and embed insights contained in audio recordings or a voiceover. Commonly applications include bringing call centre recordings to life, presenting key findings from focus group sessions (where video quality is typically very un-engaging) and creating sharing marketing messages without the need for audio, ideal for social media.

What our clients say

This is an image of the ITV brand logo.

"The Vox Pops team were very helpful from start to finish and I'm happy with the end result."

unilever-logo
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"The ability to connect with consumers without having to really think about it is a huge benefit to people... It is having a really tangible impact."

This is an image of the Pepsico and Lipton brand logos.

"The end result was great, much better than expected. VPI were extremely supportive and professional."

This is an image of the Costa Coffee brand logo.

"Vox Pops were brilliant at keeping us updated and completely understood the time pressures that we were facing. They understood our vision for the clip and did a brilliant job of making suggestions."

coop-food-logo

"Fantastic experience working with the Vox Pops team. Completely painless process and delighted with the final product. Thought they challenged appropriately where required and provoked some good discussions around content. Look forward to working with again very soon."

This is an image of the Sky brand logo.

"Fantastic work, speedy delivery, flexible approach to a challenging brief. Really excellent work all round from VPI. We were really happy with the outputs with no complaints."

This is an image of the Unilever and Dove brand logos.

"Team answered my request quickly and directly understood needs and requirements thus requiring little involvement from me."

This is an image of the Innocent Drinks brand logo.
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"This was a great project for Innocent and Vox Pops. The film created, really brought to life our consumer and was executed in a way that felt professional, creative and very on brand. The Vox Pops team put up with endless feedback to get the film into the best place for us and we now have plenty of assets which will be used throughout the business."

This is an image of the Vodafone brand logo.

"Easy to work with and quality of output is high."

This is an image of the Toyota and Lexus brand logos.

"Great - worked with you before so as expected great output and quick to brief."

This is an image of the o2 brand logo.

"From start to finish the project went well and the end result is really impressive - it showcases the Go Think Big programme in a clear, concise and engaging video, which we haven't been able to do for quite a while. "

This is an image of Southern Housing Group's brand logo.

"The project went really well & was exceptionally quick. The service was very personable and Steve really listened to our requirements and designed the project around us. I really have no criticism or constructive feedback because from beginning to end it was very easy to do business with you, you produced an animated video that exceeded my expectations and you were great to work with."

This is an image of the General Mills and Haagen Dazs brand logos.

"The project was seamless and progressed according to plan."

This is an image of the Marks & Spencer brand logo.

"Great team so polite friendly and helpful. Great follow up too with edits."

This is a copy of the Mind Charity company logo.

"The team were all fantastic - very efficient and helpful. We're absolutely thrilled with the end result and look forward to using the video in a variety of ways (on our website, including it in proposals and presentations etc)"

This is an image of The FCA brand logo.
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"Vox Pops were excellent to work with, understood clearly what we wanted and got us to a final product that was very well received. In terms of things to improve, these were pretty minor."

This is an image of both the Wonderworks agency and Pladis brand logos.

"Lovely team to work with, very organised and precise. The client loved the end result and we loved it too!! Great work guys!"

This is an image of Cherwell Software's brand logo.

"Excellent quality and very good support."

This is an image of Co-op Funeralcare's brand logo.

"Vox Pops were very helpful, had good insight and provided useful feedback and recommendations. The project was delivered in the timescales agreed which were quite tight! Kept in regular contact and I knew where we were up to at each step of the way."

This is an image of the Wavemaker brand logo.

"Really pleased with VPI's ability to work with our very tight timeframe, the drafting of a discussion guide which really helped us time-wise and the final outputs!"

This is an image of the Unilever and Hellman's brand logos.

"Excellent service and very helpful especially with editing and helping with expertise to get us to the desired outcome"

This is an image of the DCM company logo.
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"VPI really understood the brief and what we were trying to achieve with this voxpop. The process was smooth, well run and we're really pleased with the final product."

This is an image of the Publicis Groupe company logo.

"Smooth process, flexible team adapting to our needs. Quick response and good understanding of our objective."

This is an image of the Lelo company logo.

"The end result was completely on point and lived up to our vision we had for this from the very beginning. The briefing process was simple and we felt the team at Vox Pops agency were completely on the same page from the very start. Great team, great process and amazing result."

This is an image of the Good Stuff Media Agency logo.

"The project and end result was extremely positive, the team were very flexible and communicative throughout meaning we were all on the same page throughout the entirety of the project. Vox pops proved to go above and beyond for this project which was not straight forward."

This is an image of the Pepsico company logo.
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"Very good even in stretch timing - very good discussions with the team throughout the process."

This is an image of Seabrook crisp brand logo.

"The project and end result was extremely positive, the team were very flexible and communicative throughout meaning we were all on the same page throughout the entirety of the project. Vox pops proved to go above and beyond for this project which was not straight forward."

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